Howard E. Sands
Haward sands

Full Name

Howard E. Sands






World Studios



Voiced by

Neil Ross
Albert Augier (French)

Howard E. Sands is a film producer and the owner of World Studios.


Howard Sands is a wealthy businessman who engages in acts of charity and entrepreneurship. He's also a film producer and owns World Studios, the same studios hired to film movies like Starbright and Hollywood Jem, where he worked with Jem, Kimber, Aja, Shana, Rio, Nick, Jeff and Sean. He has donated his own money to help finance several film and television productions, as well as helping to support various foundations. He is even good friends with the Holograms. In fact, he is such goods friends with them that he even helped Jerrica out by letting them stay at the new mansion when Starlight House burned down.

Howard originally offered up one of his mansions as a prize for winning the "Battle of the Bands" rock contest, which both Jem and The Holograms and The Misfits entered (The Battle of the Bands). The Holograms won the battle and moved into the building, renaming it Starlight Mansion. Another prize Sands offered to the winner was a movie contract, which The Holograms would later fulfill.

Howard Sands's hobbies and personal interests include real estate, antiques, art, sailing, scuba diving and cycling.


Howard has brown hair and has a thick mustache. He dresses like a typical businessman, with a gray suit and a blue necktie.


Howard is generally seen as a friend to Jem and the Holograms, especially when he let them stay at the mansion when Starlight House burned down, and also often providing them with a place to stay if necessary. He is a fair businessman, however, as he offers the Misfits the same opportunity to win the Starlight Mansion as the Holograms. Once the Holograms won the mansion fairly, he remains a close friend and acquaintance. He has shown a close familiarity with Countess Danielle Du Voisin, although it is unclear if his feelings for her go beyond than just being old friends.



  • In the episode Starbright: Rising Star, when Jerrica receives the check for the first share of the movie's profits, we learn that Howard has a middle name starting with an "E".

See also

The Holograms Jerrica Benton/Jem | Kimber Benton | Aja Leith | Shana Elmsford | Raya
The Misfits Pizzazz | Roxy | Stormer | Jetta
The Stingers Riot | Minx | Rapture
Allies Synergy | Rio Pacheco | Video | Danse | Anthony Julian | Howard Sands | Lindsey Pierce | Mrs. Bailey | Sean Harrison | Jeff Wright | Joanie Stuart | Countess Danielle Du Voisin | Regine Cesaire
Starlight Girls Ashley Larsen | Ba Nee O'Carolan | Krissie | Deirdre | Terri | Lela | Anne | Marianne | Joellen | Becky | Nancy | Delaree | Laura Holloway
Villains Eric Raymond | Clash | Zipper | Techrat | Mick | Ramón | Lexa | Dimitrios | Maria Castello | Alex Falk | The Snakes | Pit Slurman | Dave Danielson | Frack | Bobby Braddock | Terrance Landau | Reginald | Yaki Tori | Victor Krosach | Andy Martin
Relatives Emmett Benton | Jacqui Benton | Harvey Gabor | Craig Phillips | Miguel Alonso | John Montgomery | Mrs. Montgomery | Buzz Montgomery | Bertie Burns | Flo Burns | Peter Dvorak | Nadia Dvorak | Johan Dvorak | Anna Dvorak | Mr. Llewelyn | Mildred Llewelyn | Martin O'Carolan | Kieu Chinh
Media Harriet Horn | Hector Ramirez | Elzer Marcus | Adrian Lassiter | Cindy Tucker | Connie Long
Wealthy Mizz Sally Brand | Richard Xanthos | Princess Adriana | Liz Stratton | Prescott Wentworth | Robin Goodfellow | Mrs. Farnsworth
Musicians Limp Lizards | Bobby Bailey | Johnny Deacon | Randy James | Lena Lerner | Luna Dark | Roland Owens | Ron Cox
Magicians Devon Silverstone | Marla Martell | Professor Frick | Astral
Kids Linn | Danny | Giselle | Dominic Lerner | Molly | Ellen | Switch | Yvonne | Ken | Mando | Sandra | Uto Kenyak | George Kenyak
Minor Corvin | Martino Grandzetti | Fitzgerald Beck | Owner of The Scene | Cisco | Pierre Larquet | Stefan Horte | Leonard Martin
Film Jerrica | Kimber | Aja | Shana | Synergy | Rio | Erica Raymond | Zipper | Brad | Emmett Benton | Stephen
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